Contemporary
Business--And What Ails It
Articles You Won't Find in the Regular Business Press
Articles You Won't Find in the Regular Business Press
FULL ARTICLES
What's Wrong with
Business Gigantism
Reckoning the Costs Beyond
Consumer Prices
The Imagic Economy
The Vanishing Distinction
Between Economics and Entertainment
The Virtual
Corporation
We've Changed from a
Machine-Based Work and
Business Environment to a Perception-Based One
Business Environment to a Perception-Based One
Valuing Our Markets
A Way to Reduce Job Loss from
Globalization
SELECTED SECTIONS
The
new model for communications with a significant power coefficient has
its origins in advertising.
The changing nature of capital is
pushing businesses
to focus more on appearances.
Today's consumer marketplace only appears
to be well-educated and savvy.
Lack
of substantive product understanding forces us to rely increasingly on
the image a
producer pays to propagate.
