One publishing form that is
especially likely to be transformed by new online techniques is the
periodical.
The types of content currently found in magazines make almost ideal candidates for new-style publishing via the Web. But in order to make this content effective online, we have to do more than just create something that looks like a magazine on the Internet.
We need to more clearly understand the problems today's paper magazines solve, and apply a similar problem-solving approach to the new online medium.
(c) COPYRIGHT 2018 ROBERT
WINTER. ALL RIGHTS RESERVED.
More Specifics
Magazines
as we know them are at root a packaging solution for shorter material in
a paper-based
world.
Periodicals in their current form
are still a
relatively cumbersome way to make short material available.
The Internet can enable us to
enjoy periodicals'
benefits without their limitations.
The Internet can enable the
creation of
"virtual magazines."