Today's consumer marketplace only appears to be well-educated and savvy.
|Even buying a cantaloupe can be an experience in
bewilderment and dread.
|We wouldn't generally recognize better value in a small
|The increasing technological complexiy of our products is
what has eroded our ability to evaluate them.
The proliferation of consumer journalism ultimately says more about bafflement than it does about knowledgeability.
(c) COPYRIGHT 1994 ROBERT WINTER. ALL RIGHTS RESERVED.